Web design is dying of irrelevance.Web pages themselves are no longer the center of the Internet experience, which is why designers need to move on to the next challenges products and ecosystems if they want to stay relevant.
Web design has no future a risky statement I know, but this article explains why it has no future and what we, as designers, can do about it. As a discipline, web design has already exhausted its possibilities, an emerging combination of tech and cultural trends highlight the need for a broader approach
Here is the some indication of why web design is dead
indication 1:- Commoditization by Templates
Most of the content that you just see on internet nowadays is run by some framework or service like WordPress, Blogger, Drupal, you name it. Frameworks provide you a foundation and shortcuts thus you pay less time fighting the creation of an online website, and longer making content.
As a consequence of the ubiquity of those frameworks, a full world of free and paid templates allows you to start with a professional-looking design in minutes. Why rent an online styleer if you’ll succeed a fairly acceptable design for a fraction of the value employing a template? truly, many web designers simply decide a pre-made guide and create some minor stigmatisation customizations.
Either way, if your web content may be a commonplace, informational one, there’s most likely a guide out there that may do the task for you.
Indication2 :- Web Design Patterns are Mature
What is the most recent net style innovation you’ll be able to purpose a finger on? Responsive design? That’s digital ages recent. Parallax? Useless eye-candy. the online has had all the programme elements and patterns you would possibly would like for a short while currently. And that’s why you don’t see a lot of innovation in web patterns as recently.
This maturity is nice for users: they’re going to realize consistency in their daily use of the online. Checkout forms, shopping carts, and login pages ought to all behave in an exceedingly similar approach. making an attempt to urge artistic at this time can most likely be pointless or perhaps harmful.
Indication 3:- Facebook Pages as the New Small-Business Homepage
In the late 1990’s, future-minded businesses would purchase their .com’s, purchase big-ticket hosting plans, and hire a “web master” so as to own the online Page, the one that might build them visible to the remainder of the net. By 2005, making a web site in Blogger or WordPress.com was quite enough for your new wedding icon business (it was conjointly fast and free).
Today, this perform has been completely overridden by Facebook pages. They’re free, made to be infective agent out of the box, provide powerful tools only accessible to massive businesses a decade agone (like subscription for updates or media posting), and square measure as straightforward to line up as your own profile page. they’re thus economical in creating a business visible that they’re rendering basic sites useless.
Indication 4:- Automation and Artificial Intelligence are Already Doing the Job
There’s a replacement trend of automatic web design services, arguably started by The Grid. It’s a service to make basic websites that makes style decisions—semantic ones—based on computing. It analyzes your content to find the most effective layouts, colors, fonts, and additional representational process for your website. victimization smartly chosen style basics (made by humans) because the foundation, it’s hard to travel wrong with it, and therefore the result can most likely be higher than what a mean web designer will do.
When one thing may be with success automatic, it implies that its practices and standards area unit established enough as to not would like much human input. And this is often clearly the start. there will be a fierce competition regarding that service will deliver higher styles, faster, and with less human intervention.
Indication 5:- Mobile is Killing the Web
How often do you visit a web site from your mobile device by directly typing the address? Only when you don’t have the app, right? People don’t seem to think much in terms of web pages these days: they think of digital brands, which mostly translate to apps or subscriptions (likes, follows, etc). That’s why most big websites, blogs, and portals are pushing their mobile apps to you—out of home screen, out of mind.
Mobile web has always been slow and cumbersome. Typing addresses is weird. Navigating between tabs is weird. Our underpowered mobile devices and saturated data networks don’t help create a smooth web experience like the one we have in our desktop machines.
As vital as responsive web design is (not adopting it is commiting digital suicide), it only guarantees that your user can view your page in a mobile device, if she ever finds it in first place. And the limited space in her mind is already mostly occupied by apps.
The rise of web services and also the content that finds you
The truth is, we want fewer websites, no more of them. There area unit already too several competitory for our attention and forward selfishly that we’ve got all the time within the world to shut pop-up ads, explore direction hierarchies, and be dazzled by transitions, intros, and effects.
But what extremely matters isn’t however you organize things on a page: it’s the content, in terms of a selected user would like. that is why Google is beginning to show actual content in some search results, while not you having to go to another page. simply associate example: if you Google a close-by eating place from your mobile device, the search results embody a button to directly decision the place. you do not even need to visit the page. The page designer’s ego and also the visits-counter might suffer a little, however ultimately the user expertise is improved.
Things area unit taking possession the direction of digital assistants like Siri, and particularly Google currently with the new changes proclaimed for golem M: they aim to produce you the precise little bit of data you wish, once you would like it. this suggests a shift from websites to internet services: independent bits of data that may be combined to alternative services to deliver price. thus if you’re longing for a eating place, you get the reviews from Foursquare or Yelp, the directions from Google Maps and also the traffic conditions from Waze.
Even more: we tend to area unit transitioning to a push-based model of content consumption, wherever the proper data arrives while not you even requesting it. Google Now, as an example, warns you of however early you must depart so as to arrive on time to your meeting. All of this is often already happening due to APIs—interfaces that permit alternative services act together with your information. during this world, sites aren’t needed the least bit.
This is to not say that sites can die—they are going to be around for an extended time, as a result of they’re —and can still be— helpful sure as shooting functions. however there’s nothing attention-grabbing there for designers any longer. they’re a goods and a medium, not the default state for digital product and businesses.
Web pages square measure static content that require to be found and visited (pull-based). however within the rising push-based paradigm, the content finds you. Through information obtained from your context, your activity, and even your bioscience, content and tools can well gift themselves to you once you square measure presumably to wish them.
That’s the massive issue concerning the new breed of smartwatches: they acquire information from your body and show you proactively small bits of knowledge for your brain to chew on. engineering is already creating huge steps so as to dissapear from your sight.
Where will this leave us?